Red Bull Marketing Questions Essay Example | Topics and Well Written Essays - 1000 words

Red Bull Marketing Questions - Essay ExampleHigh income customers have high electromotive force of consumption than scurvy income customers. Therefore, the gross revenue territories depart be divided into high sales prospect and low-pitched sales prospects. According to the Australian Bureau of Statistics (2012), Australia has a high tot up of employed people. The employment target join ond by 0.1 percent and this will result to increase in consumers consumption. This provides a stem on identifying the sales team territory. The sales territory will be divided into high sales potential and low sales potential territories. The sales team will be allocated roles to seek and increase sales among the income earning people and the unemployment. The income generating individuals constitute the high sales prospects territory while the unemployment make up the low sales territory. Additionally, the sales territory will be determined geographically.The sales team will be allocated resp onsibilities in different geographical regions. Different sales representatives will be assigned Victoria, New sulphur Wales, Queensland, South Australia, Tasmania, Western Australia, Australian Capital Territory and the Northern territory (Australian Bureau of Statistics, 2012),. In addition, nigh people living in urban areas have a higher income than the people living in the rural areas. The sales team will be allocated responsibilities in different rural and urban areas.The size of each territory will be determined to decide the number of sales staff to be allocated. This will ensure that the sales representatives are not given also much or too little to do. This can result to over or under servicing of consumers. The sales personnel will be allocated territories appropriately to avoid over servicing of consumers. This can cost the Red Bull since over taxed sales representatives take on suboptimality in their activities. They will take a remarkably small number of leads spen d less time with existing consumers and spot few potential consumers.